We have been cooperating with SteelPlast for a long time. Initially, its representatives asked us to set up the contextual advertising. Except for this, they need to redesign and need to create a SEO-friendly digital platform for their business.
For a client who sells and installs windows, doors, gates and sliding systems, contextual advertising did not work as a seo -promotion too.
Overtime, they need to expand sales throughout Ukraine. To gain the aim we created a functional online store with further SEO-promotion.
Workflow
The first step to create a successful SEO strategy. It consists of: collecting and clustering keywords, building seo-structure and implementing it in technical task for site development.
The second one to make design, responsive layout and fulfill the site.
1
From scratch we make a market research, SEO audit of Steel Plast.
2
Then as we mentioned before did all SEO-works and write a technical task.
3
And based on previous works create cool responsive layout and create web resource pages on the latest version of OpenCart platform. Online store of SteelPlast is the easiest way to get customers what they need. It just take 2 minutes to get necessary product.
Contextual marketing and SEO
1
The first step is to fulfill an online store with detailed characteristics of goods according to the keywords core.
2
The second step is to set up contextual advertising on Google for chosen goods.
3
The third step is the implementation of the SEO strategy (building a link mass, creating a good visual and text content, score optimization and so on).
Summary
We have developed an online store with a clear and convenient interface.
We responsive layout for various types of user devices.
We optimized a web resource according to the SEO promotion strategy.